What Happened
Recent World Cup soccer telecasts have achieved unprecedented viewership numbers in the United States. The match between the U.S. and Belgium garnered an average of 33.1 million viewers, making it the most-watched soccer telecast in U.S. history.
Further highlighting the growing interest in soccer, England's World Cup victory over Mexico drew nearly 45 million viewers across Fox Sports, Telemundo, and Peacock. This figure surpassed the viewership for the U.S. versus Belgium game.
Geographically, Missouri has shown particularly strong engagement with the sport, with Kansas City and St. Louis ranking first and second, respectively, in TV ratings for the U.S. World Cup team's performances.
Key Facts
- 1
The US vs. Belgium World Cup match averaged 33.1 million viewers.
- 2
The US vs. Belgium match was the most-watched soccer telecast in U.S. history.
- 3
England's World Cup victory over Mexico drew nearly 45 million viewers in the US.
- 4
England's win over Mexico had higher US viewing figures than the US vs. Belgium game.
- 5
Kansas City and St. Louis ranked 1st and 2nd in TV ratings for the US team's performance.
